Founder
Jainam Shah
Founder of Haggler Studio, a women’s fashion studio in Shela, Ahmedabad, opened in September 2026.
Who is Jainam Shah?
Jainam Shah is the founder of Haggler Studio, a women’s fashion studio in Shela, on the western edge of Ahmedabad, Gujarat. The studio opened in September 2026 and sells Chaniya Choli and Navratri wear, everyday tops and ethnic wear, stitches outfits to a customer’s measurements, and alters garments bought anywhere — fabric to finish, in one room.
The studio is named for the haggler every Indian family has — the mother who checks the fabric, reads the seams and counts the kali before a word is said about money. Jainam built Haggler Studio to do that job for the customer: the checking happens before the piece is bought, the fit is fixed before it leaves, and the price on the site is the price. What is a haggler?
Chooses what goes on the rail
Every Chaniya Choli and top in the studio is picked for how it moves and how it is made — fabric first, then the price.
Stands behind the fit
Measurements, trial fitting and finishing happen in the same room the piece is sold from, so there is one person responsible for how it sits on you.
Answers the WhatsApp
Price, timing, alterations from a photo — the studio runs on WhatsApp, and the replies come from the person who will do the work.
- Name
- Jainam Shah
- Role
- Founder, Haggler Studio
- Based in
- Shela, Ahmedabad, Gujarat, India
- Studio opened
- September 2026
- Languages
- English, Gujarati, Hindi