
In this story · 8 sections
Quick facts
- Place
- Shela, Ahmedabad, Gujarat
- Started from
- Opened September 2026
- Made by
- Founded by Jainam Shah
- Worn now as
- Chaniya Choli, custom stitching and alterations, ordered on WhatsApp
Haggler Studio is a women’s fashion studio in Shela, Ahmedabad. Jainam Shah started it in September 2026. We sell chaniya choli, Navratri wear, tops and ethnic wear. We stitch outfits to your measurements. And we alter clothes you already own, from our studio or from anywhere else. Almost everything happens on WhatsApp.
Why a studio and not a shop
Buying an outfit in India usually means three trips. A shop for the fabric or the piece. A tailor to make it fit. Then the tailor again, after the first wear, to fix what was missed. Each trip is a new bargain, and when something goes wrong, each person blames the other.
Haggler Studio does all three in one place. The same people sell the piece, take your measurements, do the fitting and finish it. So if a piece needs a change, you talk to the same people who sold it to you.
What is a haggler?
A haggler is someone who bargains: mol-bhaav in Hindi, bhaav-taal in Gujarati. In India, that word belongs to our mothers. Think of her at the cloth market the week before a wedding or Navratri. She does not look at the price tag first. She feels the fabric, holds it to the light and turns the piece inside out to check the stitching. She counts the kali in the chaniya, tugs a mirror to see if it is loose, and asks if the zari is real. Only then does she talk about price. By then she knows exactly what it is worth.
That is the skill. Not buying the cheapest thing, but paying the right price for the best thing, and never letting a low price hide a weak fabric or bad stitching. Every family has one. It is how a whole generation bought clothes that lasted twenty years.
The studio is named for her and does her job for you. We check the fabric before we buy it, decide the cut before we stitch it, and answer your questions before you buy. The price on the site is the price, and it is the one she would have got.
What we sell
- Chaniya choli and Navratri sets that move well when you dance: a full flare, light weight, and embroidery on the choli and hem, not all over a heavy skirt.
- Kotis, dupattas and pieces that go with more than one set, so one buy works for all nine nights.
- Everyday tops and ethnic wear, chosen with the same care.
Ask us about size and fit on WhatsApp before you buy. Every price on the site is real; no photo on the site is made up.
Custom stitching
Send us a photo, a reel, or a piece you already own, and we make it to your measurements. We can take your measurements at the studio, or you can send them from a garment that already fits you. We tell you the price and timing on WhatsApp before we start.
If your design needs a different fabric from the one you have, we tell you before we cut, not after.
Alterations
Bring anything: a saree blouse that is loose, a lehenga that is too long, a dress from another shop. Most alterations can be priced from a photo on WhatsApp, and we tell you the timing before we start. We finish hems, linings, hooks and edges by hand, because that is the step most places skip.
How to order
WhatsApp is our counter. Message +91 97249 76362 with the piece you want or your idea. We reply with the price, ask for your measurements or a fitting time, and confirm a date. Ready pieces ship all over India; the delivery charge for your address shows at checkout. You are welcome to visit, every day, 9:30am to 10:30pm, right through Navratri, but you do not need to visit to get a clear answer on price or timing.
Where we are
CP13, Block C, Floor 13, Turquoise Greenz, Turquoise Blu Road, VIP Road, Shela, Ahmedabad, Gujarat 380058. Follow us on Instagram at @haggler.studio, where new pieces show up first.
What our blog is about
Every piece we sell comes from somewhere: a district, a community, a craft that is hundreds of years old. Our stories explain them: Kutchi embroidery, bandhani, gota patti, gamthi work, and fabrics from ajrakh to jute. Knowing what you wear helps you wear it well.
Questions people ask
What does “Haggler” mean?
A haggler is someone who bargains for the best quality at the best price: mol-bhaav in Hindi, bhaav-taal in Gujarati. It is how our mothers bought clothes. They checked the fabric and the stitching first, and only then talked about price. The studio does that checking for you, and the price on the site is the price.
What does Haggler Studio sell?
Chaniya choli, Navratri and Garba outfits, women’s ethnic wear and tops. Every piece can be stitched to your measurements, and we alter clothes bought anywhere.
Where is Haggler Studio?
CP13, Block C, Floor 13, Turquoise Greenz, Turquoise Blu Road, VIP Road, Shela, Ahmedabad, Gujarat 380058. Open every day, 9:30am to 10:30pm, through Navratri.
How do I order from Haggler Studio?
On WhatsApp, +91 97249 76362. Send the piece you want or a photo of your idea. We confirm the price, your measurements and a fitting time there. You can visit, but you do not have to.
Is custom stitching extra?
Custom stitching is priced separately from ready pieces. Send us the design and your measurements on WhatsApp, and we tell you the price and timing before we start.
Do you alter clothes bought elsewhere?
Yes. Bring a saree blouse, a lehenga, a dress, anything. Most alterations can be priced from a photo on WhatsApp.
Does Haggler Studio ship?
Yes, all over India. Shipping is included in the price of ready pieces.





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